Quote Choosing between product management, product marketing, and project management is like picking a character in a game - each comes with its unique abilities and quests that lead to different paths of mastery.
Unfortunately from my experience many C-level executives (including CEOs) sometimes fail to define the PM role correctly. So wherever you go, be sure you are aligned on the definition of your role. :)
Interesting that the diagram comparing product managers vs product marketing skills included several product marketing responsibilities, that in my 30+ year experience, have always been under the product management domain . Pricing, discovery(customers/market), competitive analysis are critical functions that must be performed by and well understood by the product manager as an essential part of the PRD.
Great review!
Unfortunately from my experience many C-level executives (including CEOs) sometimes fail to define the PM role correctly. So wherever you go, be sure you are aligned on the definition of your role. :)
Thank you, Shaul! Your spot-on.
Interesting that the diagram comparing product managers vs product marketing skills included several product marketing responsibilities, that in my 30+ year experience, have always been under the product management domain . Pricing, discovery(customers/market), competitive analysis are critical functions that must be performed by and well understood by the product manager as an essential part of the PRD.